SONA FOR REVOPS AND GROWTH LEADERS

Convert Buyer Signals Into Revenue Outcomes

Enable revenue teams to perform at every stage of growth with precise attribution and orchestration.
Convert Buyer Signals Into Revenue Outcomes
Attribute Revenue
Create a single source of truth across your go-to-market systems. Sona automatically syncs marketing, sales, and engagement data into your CRM to power accurate reporting and orchestration.
Attribute Revenue
Connect every closed deal to the channels and touchpoints that influenced it. With multi-touch attribution models synced directly to your CRM, you can finally prove what’s driving pipeline and ROI.
Activate Workflows
Trigger real-time actions based on buyer behavior. Sona uses website visits, intent signals, and persona data to power personalized outreach, ad targeting, and workflow automation across your stack.
Smarter Signals, Better Outcomes
Identify net-new in-market accounts and drive timely outreach
Capture previously unknown demand by identifying new accounts in-market, and engage them at the right moment with relevant outreach across channels.
Map buyer behavior from first touch to closed-won
Track the journey from first touch to closed-won and understand which interactions drive conversions.
Turn real-time buyer signals into coordinated, multi-channel actions
Trigger personalized outreach, ads, and follow-up sequences as soon as buyers show intent, with actions automatically synced across your marketing stack.
Make Your Stack Smarter
Sona integrates bi-directionally with many apps, giving you more ways to derive insights and drive growth.
Demonstrate the Value of Every Investment
Discover a better way to measure ROI with the Sona Growth Platform.