Platform
PRODUCT
Platform Overview
How Sona Connects Marketing to Revenue
Attribution
The full user journey, from the first click to closed
Account Identification
De-anonymize visitors, engage better with target accounts.
Segments
Audience profiling and segmentation
Reporting
Visualize data and derive insights
TECHNOLOGIES
Profiles
Your single source of truth for every prospect.
Cookieless Tracking
Industry-leading accuracy and privacy protection.
Data Synchronization
Seamless, bi-directional integrations
WHAT CAN YOU DO WITH SONA?
Google Analytics without Sampling
Google Analytics data without limits
Facebook Server Side Tracking
Stop Data Loss for Facebook Conversion Tracking
Outbound Sales Activity
Attribute All Motions with One Multi-Touch Model
Better Forecasting
Discover a better way to optimize spend
Solutions
BY USE CASE
Revenue Attribution
Get the Full Picture on Performance
Marketing Spend Allocation
Invest More into What Converts
Marketing Analytics
Automated Datasets at Your Fingertips
Revenue Forecasting
Simplify Forecasting with Better Data
GTM Orchestration
Leverage Better Data Everywhere
BY ROLE
Sona for CMOs
Understand Marketing ROI in Minutes
Sona for Demand Gen
Get Actionable Insights to Scale Growth
Sona for Marketing Ops
Reduce Noise and Focus on Analysis
Sona for Revenue Ops
Better Data, Better Forecasts
Sona for Finance
Align Teams for Better Forecasting
BY BUSINESS
Sona for B2C
B2C Revenue Intelligence
Professional Services
End-to-end support, from strategy to execution
Pricing
PRICING
Sona Identification
For Sales
Sona Attribution
For Marketing
Resources
RESOURCES
Sona Blog
Read articles
ask Sona!
Q&As
Integrations
See all Platform we integrate with
Company
Schedule a demo
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ASK SONA
How can I drive more revenue from affiliate partnerships with revenue attribution?
ASK SONA
We’re on Salesforce and Hubspot. Neither works for us as a comprehensive attribution tool anymore. What should I do?
ASK SONA
Is it a good idea to use Hubspot as a revenue attribution tool?
ASK SONA
What’s the best way to determine the optimal media mix?
ASK SONA
What is the most effective way to boost Google Ads ROAS?
ASK SONA
What is the best way to track dark social activity?
ASK SONA
What is the one SaaS growth marketing metric that matters?
ASK SONA
What’s the best way to credit outbound sales activities?
ASK SONA
How do you split revenue between marketing and sales?
ASK SONA
What are the best practices for self-reported attribution?
