Priced to help you grow

Reveal buyers, generate net-new demand, and accelerate sales with AI-powered workflows.

Free

Reveal anonymous companies, enrich company attributes, score ICP fit, and surface intent

$0/month

Billed annually at $0

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1,000 Credits
issued monthly
Unlimited Users
Add your whole team at no extra cost, with full access to insights, audiences, and workflows for seamless collaboration.
Add unlimited teammates at no extra cost
ICP Fit Scoring
Score and prioritize accounts based on configurable firmographic and intent-weighted criteria.
Score and prioritize accounts by ICP fit
Intent Signals and Intent Scoring
Capture and label high-value intent behaviors from visitors across your site and campaigns.
Detect and score buyer intent activity

Enterprise

Scale revenue with advanced data insights and custom AI-powered workflows

Custom

Billed annually

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Custom
issued annually
Unlimited Users
Add your whole team at no extra cost, with full access to insights, audiences, and workflows for seamless collaboration.
Add unlimited teammates at no extra cost
All Growth Plan features
Build on Growth Plan features
Includes orchestration, automation, and audiences
Milestone conversion stages
Configure milestones to surface progress signals and guide next actions.
Track accounts across funnel stages
Custom AI-powered workflows
Build custom AI-powered workflows with Sona tailored to your business processes.
Build tailored automation with AI
Marketing performance insights
Understand how marketing activities contribute to pipeline and revenue with cross-channel attribution.
Measure impact across channels and campaigns
Sales prioritization insights
Highlight and prioritize high-intent accounts for sellers to engage first.
Identify accounts most likely to convert
White glove onboarding + support
Get premium onboarding, tailored training, and expert support for smooth implementation
Premium training and implementation

Launch your growth engine with Sona

Unlock expert-driven services that put your GTM strategy on autopilot.
Compare Plans
Free
Growth
Enterprise
Key Features
Person-level Identification
Reveal and track activity from individual people visiting your website, including their details and behaviors.
Company-level Identification
Identify companies behind anonymous website visits and understand their engagement.
Reveal Prospect Contact Details
Access enriched contact data such as names, roles, LinkedIn, and verified business emails.
Contact-level Journeys
Track and visualize the engagement path of individual contacts across channels, touchpoints, and campaigns.
Account-level Journeys
See how all stakeholders within an account interact over time, revealing the full buying journey.
Audiences
Group contacts or accounts into dynamic audiences based on attributes, intent, and behavior for targeted campaigns.
HubSpot & Salesforce Integration
Seamlessly sync companies, contacts, deals, and activities between Sona and your CRM.
Slack & email alerts
Get notified when new accounts are identified or when intent signals surge, keeping sales and marketing aligned.
Unlimited Users
Add your whole team at no extra cost, with full access to insights, audiences, and workflows for seamless collaboration.
ICP Fit Scoring
Score and prioritize accounts based on configurable firmographic and intent-weighted criteria.
Intent Signals
Capture and label high-value intent behaviors from visitors across your site and campaigns.
Engagement Trends
Track the recency and frequency of engagement to understand when accounts are heating up.
Predictive Buying Stages
Automatically map accounts to configurable buying stages like Awareness, Consideration, and Decision.
CRM Data Synchronization
Keep CRM records continuously updated with enriched firmographic, intent, and engagement data.
Ads, Email, and Messaging Automations
Push enriched data, signals, and audiences to ad platforms, messaging platforms, analytics tools, and more.
Multiple CRMs
Sync across multiple CRM instances (e.g., HubSpot, Salesforce, others) simultaneously.
Workflows
Automate go-to-market processes with customizable logic and AI-powered triggers that connect data, apps, and teams.
Profile 360
Get a unified view of contacts and accounts enriched with CRM and intent data.
Insights Dashboards
Access pre-built dashboards for marketing ROI and sales performance
Milestone Conversion Stages
Configure milestones to surface progress signals and guide next actions.
Intent Signals
Unified Account Intelligence & Scoring
Audiences
Ads, Email, and CRM Automations
AI-powered Workflows
Attribution & Analytics
QUESTIONS, ANSWERED

Frequently asked questions

If you still have questions, don’t hesitate to contact us
How does Sona pricing work?

All paid licenses offered by Sona are priced based on a plan which includes both features and Sona credits. Sona credits can be utilized for data enrichment related to person-level identification, company-level identification, or email prospecting. Higher plans both unlock more features and Sona credits.

Will my remaining Sona credits stay on my account if I cancel or downgrade my subscription?

After canceling or downgrading, your credits will remain in your account until the end of your current billing cycle.

Which actions cost Sona credits (or are free)?

Sona credits are utilized for person-level, company-level, and email prospecting data enrichment. We charge credits for data enrichment since we pay data provides to access lead and account research data.
If you have existing subscriptions to any data enrichment tools such as Apollo, you can use them free of cost in Sona by connecting your own API keys.

Do Sona credits roll over?

Monthly subscribers can roll over unused credits to the next month. However, the total saved credits can't exceed twice the monthly credit limit of your plan.

Do I get charged credits if I bring my own API key?

You can integrate your existing API keys for support data enrichment providers into Sona for at no cost. To set this up, navigate to Connectors, select “+New Connector” and you can search for data providers for which API keys can be added.