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Identity resolution, finally cookieless

Resolve traffic into connected
accounts and contacts.

Sona resolves anonymous and known traffic into contact and account profiles, with every contact unified under its account.

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Cookieless  ·  First-party identity  ·  More visitors identified

ChatGPT ChatGPT
Gemini Gemini
Google AI Mode Google AI Mode
Azure Azure
Perplexity Perplexity
Grok Grok
Anthropic Anthropic
Deepseek Deepseek
Anonymous visitor
198.51.100.24 · 14m 22s on site
resolve
RG
Regeneron
regeneron.com · Tarrytown, NY · 12,000+
ICP fit
92
DW
Dana Whitfield
VP, Data Platforms
Intent: High Buying Stage: Consideration Pricing · Docs · Security

Trusted by leading GTM teams of all sizes

Pavilion
Spotio
Accounting Solutions
Collective
Joy
Textline
Jordan Digital Marketing
Pavilion
Spotio
Accounting Solutions
Collective
Joy
Textline
Jordan Digital Marketing
UNIFIED ATTRIBUTION↑ 312%
Today · Acme Corp
14:02Visit from Perplexity
14:18Visited /pricing
14:21Visit from ChatGPT
14:33Booked demo

Attribute to AI Search

Multi-touch attribution across AI Search, paid ads, organic and sales, unified into journeys at the account and contact level.

INTENT SCORING6.4 avg
Buying committee
M
Maya R.
VP Marketing
Champion
J
Jordan K.
Director Ops
Researcher
P
Priya S.
CMO
Decision
+
+2 anon.
AI traffic
AI

Score intent from AI Search

Score every ChatGPT, Perplexity, Claude and Gemini visit so the highest-intent accounts surface for sales the moment they show up.

PROMPT VISIBILITY4 min SLA
#
sales-alerts
🔥 Acme Corp just appeared in a ChatGPT answer for "best B2B attribution". Committee viewed pricing 4 minutes ago.
Open in SonaAssign

See inferred AI prompts

See which AI prompts your buyers researched right before they landed on key pages, and tie every visit back to the prompt that sent them.

IDENTITY STITCHING38% share
Deal influence
$124K
Acme Corp · closed-won
AI Search38%
Site visits24%
Sales touch22%
Paid ads16%

Stitch AI activity to profiles

Resolve anonymous visits from ChatGPT, Perplexity, Claude and Gemini into the real accounts and contacts behind them.

How it works

From anonymous click to CRM-ready account.

Five steps, fully automated, running on every visit in real time. Sona resolves, stitches, scores and activates every account without cookies.

01
Collect
Capture first-party signals from every page, form, and ad click.
02
Resolve
Match each session to the real company and person behind it.
03
Stitch
Merge contacts, devices, and sessions into one account.
04
Score
Grade every account on ICP fit and live buying intent.
05
Activate
Sync named, scored records to your CRM, ads, and Slack.
Capabilities

Resolve the traffic.
Surface the accounts worth chasing.

From anonymous click to named, scored, CRM-ready account, Sona runs the full identity pipeline so your team spends less time finding the right contacts and more time selling to them.

01 / Resolve Accounts & Contacts

Identity at two levels: account and contact.

Sona resolves the account behind an anonymous session and the contacts on it, titles, work emails, LinkedIn, so you can sell to people, not pageviews.

  • Account-level: company, domain, firmographics
  • Contact-level: name, title, work email, LinkedIn
  • Engagement measured from pages and active time
  • Intent surfaced per session
Identified AccountsLive
Today · 248 accounts
RG Regeneron Dana Whitfield High
EQ Equinix Marcus Lee High
MK McKesson Priya Nair Medium
SN Snowflake Tom Alvarez High
AT Atlassian Wei Chen Medium
RG
Regeneron
regeneron.com
ICP fit
92
On site
14m 22s
Top contact
DW
Dana Whitfield
VP, Data Platforms
Pages viewed
PricingSecurityDocsIntegrations
Before · fragmented
Anonymous session
Mobile · Tue
Ad click
LinkedIn campaign
marcus.lee@…
Form fill
Anonymous session
Desktop · Thu
j.park@…
Content download
Identity stitching
After · one account
EQ
Equinix
equinix.com · 1 account · 3 people
ML
Marcus Lee
Director, Infrastructure
JP
Jordan Park
Procurement Lead
AK
Aisha Khan
VP Engineering
02 / Identity Graph

Every contact, unified under its account.

Sona's identity graph links every contact who has visited to the corresponding account profile, giving you the engaged buying committee in one place. No duplicates, no guesswork.

  • Identity graph links contacts to accounts
  • Cross-device & cross-session resolution
  • One unified profile, source of truth
  • De-duped, CRM-ready records
03 / ICP Fit Scoring

Score every account against your ideal customer profile.

Sona grades each resolved account on the firmographic and behavioral signals that define your best customers, so your team works the right accounts first, automatically.

  • Weighted fit score (0–100)
  • Firmographic + behavioral signals
  • Account distribution by fit band
  • Auto-prioritized worklists
92
ICP fit
A-tier account
Industry match96%
Company size88%
Tech stack74%
Region91%
Engagement69%
Identification rate over time
Sona first-party Third-party cookies
Day 1Day 8Day 15Day 22Day 30
04 / Cookieless Tracking

First-party identity that outlasts the cookie.

Sona's resolution runs on durable first-party signals, so your identification rate holds steady while third-party cookies disappear from every major browser.

  • 100% cookieless tracking
  • Durable first-party persistence
  • GDPR & CCPA aligned
  • More visitors identified
Outcomes

One source of truth. Every team moves faster.

Resolve every visit to one identity graph, then route the right accounts and contacts to the team that needs them: sales, marketing and RevOps working from the same record.

Hand reps a ranked list of in-market accounts with the right contacts already attached, so they spend time selling, not researching.

Best-fit accounts surfaced in real time
Full buying committee per account
Auto-routed to the right rep
Prioritized pipeline
Reps work the accounts most likely to close, first.
Faster outreach
Named contacts and context, ready the moment intent spikes.
Security

Identity data you can trust, on infrastructure you can count on.

Sona is built around your security, privacy, and access needs, so you always know exactly how your resolved identity data is handled.

Role-based access

Fine-grained permissions. Assign roles, define access levels, and protect sensitive data with ease.

Single sign-on

Sign in with Google, Microsoft, Apple, or LinkedIn, so your team logs in securely without another password to manage.

Encrypted by default

Every connection uses TLS 1.2+. Any request over an unencrypted channel is redirected to HTTPS.

Resilient & segregated

Each customer’s data is isolated with cross-region replication engineered for eleven 9’s of durability.

Customer stories

Trusted by top performers

Textline

"The Sona Platform has been fantastic. With advanced attribution, we’ve been able to better understand our lead source data which has subsequently allowed us to make smarter marketing decisions."

Alan Braverman

Founder and CEO, Textline

Collective

"The Sona Platform has been instrumental in the growth of Collective. The dashboard is our source of truth for CAC and is a key tool in helping us plan our marketing strategy."

Hooman Radfar

Co-founder and CEO, Collective

Pavilion

"Really, really impressed with how we're able to get this amazing data ...and action it based upon what that person did is just really incredible."

Josh Carter

Director of Demand Generation, Pavilion

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Frequently asked questions

Common questions

Everything you need to know about identity resolution and how Sona turns anonymous traffic into named, scored accounts.

What is identity resolution, and why does it matter?

Identity resolution stitches a visitor’s activity across sessions, devices, and anonymous-to-known states into one trusted profile, so you see a buyer’s full journey instead of disconnected pageviews. As third-party cookies disappear, resolving identity from durable first-party signals is how modern teams keep targeting, personalization, and pipeline working.

How does Sona identify anonymous visitors?

Sona matches first-party signals from your site against our identity graph to resolve the company behind a visit, and, where data is available, the specific individuals on the account. No personal data is collected without a lawful basis.

Do you rely on third-party cookies?

No. Identification runs entirely on durable first-party signals, so your match rate holds steady as browsers deprecate third-party cookies. That is why customers see up to 3× more visitors identified over time.

What does "identity stitching" mean?

Stitching links multiple contacts, devices, and sessions into a single organization record, so instead of scattered anonymous hits you get one de-duped account with the full buying committee attached.

How is ICP fit scored?

Each resolved account is graded 0–100 on the firmographic and behavioral signals that define your best customers, industry, size, tech stack, region, and on-site engagement, with weights you control.

Where can I send the resolved data?

Anywhere. Sona pushes named accounts, contacts, and scores in real time to your CRM (Salesforce, HubSpot), ad platforms, outbound tools, your warehouse, or any endpoint via webhooks and API.

Is this compliant with GDPR and CCPA?

Yes. Sona is built around consent, data minimization, and regional handling. Every connection is encrypted with TLS 1.2+, and customer data is isolated with cross-region replication.

How fast can I get set up?

Drop one lightweight script on your site and you will see identified visitors the same day. Most teams are fully live, scoring, stitching, and destinations configured, within a week.

Uncover the demand already on your site.

Get a personalized demo of Sona, or start a free trial today.