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Agent Analytics

Track and analyze AI traffic to your site.

See which AI systems are crawling your site, how they interpret your content, and whether that activity is converting to real human traffic and pipeline.

14-day free trial · No credit card · 30-second setup

ChatGPT ChatGPT
Gemini Gemini
Google AI Mode Google AI Mode
Azure Azure
Perplexity Perplexity
Grok Grok
Anthropic Anthropic
Deepseek Deepseek

Trusted by leading GTM teams of all sizes

Pavilion
Spotio
Accounting Solutions
Collective
Joy
Textline
Jordan Digital Marketing
Pavilion
Spotio
Accounting Solutions
Collective
Joy
Textline
Jordan Digital Marketing
AI BOT VISITS / DAY ↑ 312%
GPTBot
ClaudeBot
BingBot
CCBot
Others

AI Crawler Visibility

Track when, how often, and which AI bots access your content.

TECHNICAL HEALTH 87/100
robots.txt allows AI bots
llms.txt published
Server-rendered HTML
Schema.org markup
Canonical tags

Technical Analysis

Ensure your site is fully optimized for AI-based indexing and retrieval.

AI → HUMAN CONVERSION

43.8%

Share of voice

Attribution & Traffic

Measure how many human visitors convert from AI-driven search.

TOP CITED PAGES
/pricing 68%
/blog/attribution 24%
/features 8%

Content Performance

See which pages are frequently referenced in AI-generated responses.

Capabilities

Understand and influence how AI systems interact with your site.

See what AI pulls from your site, shape what it takes away, and connect crawl activity to the revenue it drives.

01 / Crawling Analytics

See exactly which AI bots visit, when, and how often.

Identify how often AI systems reference your content. Filter by bot, by hour, by page — and surface anomalies the moment a new crawler appears.

  • 12+ AI bots tracked out of the box
  • Hourly + daily granularity
  • Anomaly alerts to Slack
  • Verified bot signatures
Agent Analytics Overview
All Visits 623,860 Total AI traffic
AI Traffic % 14.57 Of total traffic
Pages Indexed 34,203 All crawlers
AI Referrals 601 From AI search
Platform Total Visits Change Last Indexed
Apple AI 5,027 214% Just now
OpenAI 52,787 206% Just now
Meta 10,750 185% Past week
Anthropic 1,350 22% Just now
ByteDance 3,085 86% Just now
Amazon AI 13,119 140% Just now
Google AI 383 186% Just now
Perplexity 4,097 153% Just now
DuckDuckGo AI 378 145% Just now

Page Performance

Pages Indexed Over Time

600 400 200 0 Apr 23Apr 29May 5May 11May 17
OpenAI
You.com
ByteDance
Apple AI
Anthropic
Amazon AI
Perplexity
Google AI
PageLast IndexedCrawledReferred
/products/premium-widgets
10 min
2,456 756
/blog/performance-optimization
45 min
1,823 287
/landing/summer-sale-2026
5 min
892 109
/dashboard/analytics-overview
1 min
3,145 10
/checkout/payment-processing
30 min
567 29
/resources/documentation-hub
2 min
4,721 756
/api/v2/performance-metrics
15 min
1,234 65
/gallery/customer-showcase
20 min
678 65
02 / CONTENT PERFORMANCE

See exactly which pages AI models are crawling on your site.

Full visibility into AI crawler activity at the page level. See how often each URL is accessed, how many people are referred by AI crawler, and whether the crawler is indexing or training.

  • Crawl frequency per page
  • Per-engine breakdown (ChatGPT, Claude, Perplexity, Gemini)
  • Indexing vs. training classification
  • Referral traffic per page
  • Trend data
03 / TECHNICAL ANALYSIS

Discover what's hiding content from AI crawlers. Then fix it.

A live page readiness score with concrete, prioritized fixes. Sona audits every technical layer that determines whether AI engines can find, parse, and trust your content.

  • robots.txt & llms.txt validation
  • Schema.org coverage, validation & gap report
  • Server-rendered HTML & JavaScript dependency check
  • Core web vitals & crawler performance audit
  • And dozens of other checks across headers, metadata, content density, and semantic structure
Crawl Analysis
Page Suggested Page Fixes Page Score
/index
Missing Canonical URLMeta Description
92
/about.html
Missing Meta TagsOpen Graph TagsTwitter Card
87
/contact
Schema.org DataHeading Issues
95
/products
Limited HTML5Canonical URLMeta Description
78

Edit AI Content: /blog/ai-visibility-guide

Token-light markdown served to AI agents at the edge.

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# The B2B Guide to AI Search Visibility
 
Learn how modern GTM teams get cited by ChatGPT,
Claude, and Perplexity — and turn AI mentions
into real pipeline.
 
## What you'll learn
 
- [How AI crawlers discover your site](/ai-crawlers)
- [Structuring content for retrieval](/structure)
- [Measuring AI-driven pipeline](/attribution)
- [Edge delivery for AI agents](/edge-delivery)
 
Sona serves this clean, token-light version to AI
agents automatically — no changes to your site.
Last saved: Just now
Cancel Save Changes
04 / AI CRAWLER CONTENT DELIVERY

Serve AI agents the content they need without changing your website.

Your site was built for humans. JavaScript, media, and layers of markup slow down AI agents trying to retrieve an answer. Sona detects AI visits in real time and serves a token-light, structured version of your content at the edge. AI agents get clean, information-rich content that's optimized for retrieval.

  • Real-time AI visit detection via server log analysis
  • Edge-optimized content delivery
  • Token-light page rendering for AI agents
  • Zero changes to your existing website
  • Separate human and AI content paths
05 / ATTRIBUTION & TRAFFIC

See how AI crawler activity connects to traffic and revenue.

Connect crawl activity to referrals, pipeline, and closed-won revenue. Surface which pages deserve prioritization, identify gaps, and get high-value content in front of AI agents before they decide for you.

  • AI crawler activity to pipeline and revenue
  • Page-level crawl and referral tracking
  • Crawl gap identification and remediation
  • Revenue-based page prioritization

AI Referrals

LLM Platform Traffic & Attribution

OpenAI
Anthropic
Perplexity
Google AI
Meta
Gemini
ByteDance
Page Platform Last indexed by AI Total Indexed by AI Referrals Referrals (OpenAI) Referrals (Anthropic)
/product/features/analytics
OpenAI
5 mins ago 847 73 70 1
/docs/getting-started
Anthropic
5 mins ago 623 19 12 3
/resources/api-reference
Perplexity
5 mins ago 512 16 10 1
/learn/tutorials/advanced
Google AI
5 mins ago 438 15 12 0
/pricing/enterprise
Meta
5 mins ago 391 9 9 0
/solutions/use-cases
Gemini
5 mins ago 287 8 8 0
/about/company/team
ByteDance
5 mins ago 256 8 8 0
/changelog/updates
OpenAI
5 mins ago 198 6 6 0
/integrations/partnerships
Perplexity
5 mins ago 156 5 3 0
Security & Integrations

Seamless integration. Enterprise-grade security.

Agent Analytics integrates directly with your existing infrastructure. All your data is secure, every step of the way.

Enterprise-grade security

SOC 2 Type IIGDPRSSO / SAMLRBACEncryption at rest & in transit

Pre-Built Connectors

WordPressAWSCloudflareVercelNetlifyFastlyAkamaiGCP

Non-intrusive implementation

Uses server logs instead of JavaScript trackers for accurate, ad-blocker-proof AI bot analysis.

Enterprise-grade data handling

Secure log forwarding ensures full compliance and reliability across regions.

AI crawler verification

Differentiates real AI bots from spoofed crawlers via cryptographic signatures and IP allow-lists.

Cloud, edge & web platforms

Deploy effortlessly with pre-built connectors for AWS, Cloudflare, Vercel, Netlify, Fastly and more.

How it works

Up and running in 30 seconds.

No JavaScript tag and no waiting weeks for data. A lightweight Cloudflare Worker captures AI traffic at the edge, so coverage is complete from minute one.

Read the Cloudflare setup guide →

STEP 01

Deploy the Cloudflare Worker

Create a new Worker in your Cloudflare dashboard, paste in Sona's script, and drop in your Organization ID and AI Crawler ID.

STEP 02

Route your domain traffic

Attach the Worker to your domain by adding routes like *.sona.com/*, and set it to fail open so traffic is never interrupted.

STEP 03

Watch AI traffic roll in

The Worker captures every AI crawler hit at the edge and streams it to Sona — with zero latency to your origin.

Most teams are flying blind on AI search. Stop being one of them.

Get a personalized demo of Sona, or start a free trial today.